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ID: 23516
FREE Trial Seminar: Maximizing Your Business Development Return on Investment
 
Description:  Welcome to the SMPS Learning Portal FREE Trial Seminar
Maximizing Your Business Development Return on Investment (1.5 CEUs)
Many firms don't maximize their business development (BD) return on investment because they have a narrow view of how BD is conducted. BD strategies and expectations must be suited to personality types. This session addresses the psychology of BD, the four BD components, effective implementation of each component, and how to work with technical professionals to identify their BD niche.

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Learn the four components of business development and tools/strategies for successfully implementing each component. Develop strategies for involving technical professionals in business development strategies that suit their personality and interests. Explore how to probe for unmet needs using the power of open-ended questions.
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+ Maximizing Your Business Development ROI
Maximizing Your Business Development ROI

Speaker: Richard S. Friedman